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World's First Molecular Beverage Printer


World's First Molecular Beverage Printer05-02-2022 06:40
HarveyH55Profile picture★★★★★
(4259)
https://www.businesswire.com/news/home/20220124005030/en/Cana-Technology-Emerges-From-Stealth-With-World%E2%80%99s-First-Molecular-Beverage-Printer-Serving-Thousands-of-Beverages-With-a-Tiny-Environmental-Footprint

Science in Every Sip

Cana's team spent years studying what we drink at the molecular level, commercializing breakthrough research in flavor chemistry.

Cana scientists identified and isolated the specific trace compounds that drive flavor and aroma for thousands of unique commercially available beverages. They created the world's first universal beverage ingredient set, which enables the recreation of thousands of different drinks using a simplified set of ingredients that can be printed out of a long-lasting ingredient cartridge.

Cana hardware engineers designed, tested, and have now demonstrated a novel microfluidic liquid dispense technology that can affordably, quickly, and accurately combine Cana's individual flavoring ingredients in a small form factor, delivering a cheaper, tastier beverage than the commercially available bottled options.

Printing all canned, bottled, and plastic beverages consumed at home would save the typical American family over 100 containers per month and, at scale, could reduce the use of plastic and glass containers, water waste, and the CO2 emissions of global beverage manufacturing by more than 80%.

At scale, Cana could eradicate the need for plastic, aluminum, glass and other waste from at-home beverage containers. In addition, Cana would eliminate the need to buy, store, dispose of, and recycle cans, containers, bottles, and tetra packs in your home.

"We can't keep shipping heavy bottles of water around the world – it's ridiculous. And we can't keep nagging people to 'reduce, reuse and recycle,'" said Bharat Vasan, Cana's Chairman of the Board. "We need a better system – a lifestyle upgrade that offers consumers a better product, saves money and also happens to shrink our environmental footprint."

The first-of-its-kind molecular beverage printing prototype system is now operating at Cana's headquarters in Redwood City. Cana will share more product details in the coming months.


Haven't had much luck getting details. Seems to be in the marketing hype/fleece investor phase...

A little scary, since we do get a large variety of nutrients from what we eat and drink. Reducing it to the bare minimal, that provide 'pleasure', is kind dangerous. Of course this will fail to deliver in most cases. Taste, is more of a brain function, than a sensory experience. Things that taste better, usually contain nutrients our bodies are starving for. These synthetic drinks might taste okay, but the aren't going to taste as good as the real thing. Well, unless the real thing, is mostly synthetic sugar water... What concerns me most, is the consumer will have no idea what's actually in their drink, or if it actually contains anything more useful, than water.

Think this is going to be more of a gadget, but does have potential to be 'trendy', as they are playing on the save-the-planet theme. Which means they already know that it's going to fail to deliver as expected, but close enough for those who are willing to make any sacrifice, if it'll help the cause.

Going 'vegan' is also following along similar lines, with synthetic foods, that supposedly look, taste, smell, like real food. Basically, just the bare minimal, to pull off something that mostly resembles actual food, with only the most basic nutritional value. Less, means greater profit.

This beverage machine will have to be super-cheap, if they hope to change the world over to it. An expensive machine, would only appeal to the spoiled, rich, and wasteful, who probably won't be impressed. A fun toy, a curiosity, but probably just be trendy for a short time.
05-02-2022 07:46
IBdaMannProfile picture★★★★★
(11965)
From the Article: Printing all canned, bottled, and plastic beverages consumed at home would save the typical American family over 100 containers per month and, at scale, could reduce the use of plastic and glass containers, water waste, and the CO2 emissions of global beverage manufacturing by more than 80%.

At scale, Cana could eradicate the need for plastic, aluminum, glass and other waste from at-home beverage containers. In addition, Cana would eliminate the need to buy, store, dispose of, and recycle cans, containers, bottles, and tetra packs in your home.

"We can't keep shipping heavy bottles of water around the world – it's ridiculous. And we can't keep nagging people to 'reduce, reuse and recycle,'" said Bharat Vasan, Cana's Chairman of the Board. "We need a better system – a lifestyle upgrade that offers consumers a better product, saves money and also happens to shrink our environmental footprint."

As I read this, I realized the huge scam at the heart of this. Cana is trying to get the world to stop buying the bottled/packaged beverages they currently buy and instead purchase exactly the same quantity of bottles/packages/plastic in the form of Cana's flavor-essence products that would obviously be distributed to stores in bottles/packages/plastic for people to purchase at the store and to take home ... instead of the beverages/packages/bottles they currently purchase and take home ... all in the name of not purchasing anything anymore.

This has so many parallels to my favorite Global Warming parlor trick that I can't help but think "Stupid people are being targetted. Stupid people are being targetted. Stupid people are being targetted. Stupid people are being targetted ..."
06-02-2022 00:56
HarveyH55Profile picture★★★★★
(4259)
It's probably just another inkjet printer scam. Where it's almost cheaper to buy a new printer, than the cartridges. The first one is 'free', but you have to pay a lot, to keep using it.

We don't drink liquids for just for the flavor. We need hydration, which tap water is usually fine. People will still buy bottled water though, even if there is a free source of tap water, just a few feet away...

The most basic, flavored water option will probably be in the mostly affordable range. But, if you want caffeine in your coffee flavored beverage, you'll need an upgrade, and separate cartridge. Same with alcohol, or any nutritional supplement. Carbonation, provided by another cartridge.

There are few details about the actual machine, just promises of what can be done with the technology. Don't see a cheap, one machine does it all. Or being modular/customizeable.




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